Challenge Coin

You Are Here Challenge Coin: The O.G.

To our knowledge, we are the first film production to make these for their Cast & Crew. The Challenge Coin is a military tradition that we brought to Hollywood. In the military, if you run into someone in a bar from your unit, you can pull out your coin and challenge them---if they can't produce their coin, they owe you a drink. And because they've become a ubiquitous part of military culture, people now challenge fellow warriors to see who has the coolest coin---loser buys the drinks. But what we hope this Challenge Coin will be, is a reminder to you to be in the moment. Keep this on you. When you find yourself present in your worries rather than in your being, pull it out to remind yourself, You Are Here. So Be There. Engage with your kids, engage with your spouse, engage with your friends---not your phones, not your problems, not your whiskey.